Press & Media Coverage
Journalists have been paying attention to what GhostCom Analytics’ data turns up. Browse our coverage below, or get in touch for media inquiries.
Fortune | September, 2026
The U.S. Open turned exclusivity into a half-billion-dollar business, and the $23 Honey Deuce is just the beginning
Fortune covers new estimates from GhostCom showing the tournament's economic reach goes well past the grounds — pointing to roughly $370 million in added consumer spending on hotels, dining, apparel, and nightlife tied to the event.
Yahoo! Finance | September, 2026
The U.S.Open turned exclusivity into a half-billion-dollar business, and the $23 Honey Deuce is just the beginning.
Yahoo Finance uses GhostCom's numbers to illustrate a broader trend: major sporting events are becoming meaningful drivers of local consumer spending, with the US Open's projected $370 million ripple effect as the latest data point.
Retail Brew | September, 2026
Fashion retailers are capitalizing on the US Open’s Impact
Retail Brew talks to GhostCom CEO Michael McNamara about why the US Open's New York location supercharges the numbers — his firm projects 1.18 million attendees this year and about $369.7 million in surrounding spending, including $74.4 million on apparel alone. As McNamara put it, the event is "like having a sold-out MetLife football game day after day after day".
Atlantic Journal-Constitution | June, 2026
The World Cup’s almost here. Atlanta’s fixing up the guest room.
The Atlanta Journal-Constitution turns to GhostCom Analytics’ Michael McNamara for hard numbers on World Cup spending, citing his projection of roughly $233 million in game-day spending across Atlanta's hotels, dining, and entertainment.